by Jason Fields | Jun 20, 2019 | Brand marketing, Content management, Insights, Smart speakers, Voice technology
The internet has enabled key communication channels: web, email, mobile, native apps, IoT devices and now, voice assistants and the underlying conversational UI. The invention and adoption of each of these channels and tools have similar stories, but no two channels...
by Jason Fields | May 10, 2019 | Brand marketing, Content management, Voice technology
TLDR – Bypass the URL, give your audience something to say to a voice assistant and start a conversation Companies are inundated with opportunities to market themselves. The audience is distributed across hundreds of channels, web properties, mediums, apps and...
by Jason Fields | May 2, 2019 | Brand marketing, Content management, Insights
Anyone who has worked more than a few days in a customer service role knows that when a customer trusts you, you are able to be forgiven more easily, ask customers to do things they normally wouldn’t and maintain a longer relationship with them. Without trust customer...
by Jason Fields | Dec 18, 2018 | Brand marketing, Content management, Insights, Smart speakers, Voice technology
49% of Consumers would prefer voice assistants over human interactions in shops/call centers because it is faster CapGemini Did this article interest you? Want to chat about it? Let's Talk! FollowFollowFollow A recent developer build of Chrome OS showed that...
by Nick Laidlaw | Oct 4, 2018 | Content management, Insights
Did this article interest you? Want to chat about it? Let's Talk! FollowFollowFollow I have attended over 10 Sitecore Symposiums in Boston, Vegas, New Orleans and now Orlando. In the past I was an agency partner and for the first time I am representing a...
