Video: Own your brand’s voice experience with custom voice assistants.
Over the last five years, more than 100 million homes adopted smart speakers in the US. And while that’s impressive, the smart speaker ecosystem only represents a fraction of the total opportunity for organizations hoping to reach audiences with a conversational interface.
Custom voice assistants deployed to billions of other devices offer organizations more flexibility, control, and ownership of their voice/conversational experience. With complete ownership, custom voice assistants can better align with an organization’s brand, business strategy, and overall customer experience, making this emerging voice strategy the future of conversational AI.
On Thursday, March 31, 2022, we participated in a virtual fireside chat with our friends at Modev entitled: How to Own Your Brand’s Voice Experience With Custom Conversational Assistants.
In it, Pete Erickson, Modev’s founder and CEO hosted the discussion and was joined by Voicify Chief Product Officer Alex Dunn and Chief Strategy Officer Jason Fields. Alex and Jason shared their perspective on custom voice assistants and their experience creating them for some of the world’s most well-known brands. Topics the trio discussed included:
- What are custom voice assistants, and how are they different?
- Why do custom assistants matter to brands?
- What are some great examples of custom voice assistants?
- What benefits do custom assistants provide to users?
- What are the challenges and opportunities in adopting a custom assistant strategy?
- How do I develop a custom assistant game plan for my business?
- What trends are driving this pivot?
Check out the video:
At Voicify, we’re thrilled to be joining Modev for more virtual and live events this year, including Voice Global on June 15-16 and Voice Summit on October 10-13. In June, we’ll be joined on stage by our client Volkswagen to talk about the custom voice assistant they built with Voicify for their ID series of electric vehicles.
We talk a lot about Custom Voice Assistants because we believe they are the future of how brands will reach audiences with conversational AI. Check out our free Voicify Trend Report: Inside Custom Assistants if you’d like to know more. If you’ve questions about how a custom voice assistant strategy can help your business deliver value, please don’t hesitate to contact us. We’d love to schedule a no-cost/no-commitment discussion.
Time to talk? We’d love to.
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