JACK MORTON INFORMATION
Boston, MA | London, UK
Jack Morton and their Genuine X Innovation Practice is the definition of putting your money where your mouth is. The global Jack Morton team is forward thinking, has innovation as part of their culture and experience isn’t a buzzword; its business. Jason Fields
We create experiences that connect brands to the people who matter most to them.
What we believeAt Jack, we’re driven by the fact that the world’s most successful brands deliver proof on their brand promise at every touchpoint. Because how brands act is more important than what they say.
Promise + Proof = Experience BrandAn Experience Brand is a noun. A product, service or organization that creates desire and demand, through its actions and interactions, by harmonizing the proof it delivers with the promises it promotes.
The ProofBrand Experience is a verb – it’s the proof. The notable actions and interactions that connects consumers with a brand (e.g. employee service, web & mobile, social content, online and in-store shopping, and events & experiences) and delivers on its promises.
What we doWe’re an award-winning global brand experience agency, with nearly 80 years in the industry, who believes that happy humans are the world’s best advertisers. And great brands aren’t B2C or B2B – they’re B2E (brand to everyone). Clients build a better customer experience by investing in event & experiential marketing, integrated campaigns, digital & content, sponsorship marketing and employee engagement. Our agency also has special skills in public events, exhibits, broadcast design, immersive and inventive technology and moving image. Working alongside great brands worldwide, we’re committed to doing something extraordinary every day.
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